A Life In Marketing
This is a podcast about working in marketing. In each episode we chat to marketing experts about their careers and experiences. We interview guests from a wide variety of backgrounds, including in-house marketeers, consultants, and senior staff from top agencies. Some are entrepreneurial, some enjoy corporate life, and others enjoy flexible freelancing. We speak to leading voices in public relations (PR), content creation, and a wide range of digital marketing roles covering both business-to-business (B2B) and consumer marketing.
Whether you are mid-career, or just embarking on a life in marketing, our discussions will provide insight, advice, and inspiration for your development.
The podcast is hosted by Dr Hanne Knight (University of Plymouth) and Dr Tom Bowden-Green (Bristol Business School, UWE Bristol). Contact us at Hanne.Knight@plymouth.ac.uk or Tom.Bowden-Green@uwe.ac.uk.
We're also on LinkedIn:
https://www.linkedin.com/in/hanne-knight-36b60041/
A Life In Marketing
Melanie Nicholas - Universal Pictures, Odeon, and Handpicked Hotels...
Melanie Nicholas has held roles that many marketers dream of, including Managing Director at Universal Pictures, Marketing Director at Polygram, and Head of Brand at Odeon Cinemas.
Mel is at least part of the reason you know about movies such as Fast and Furious, Despicable Me, and the Jason Bourne series. Mel has worked with, and for, some huge brands and very famous celebrities. She talks us through the challenges and pressures of her various roles, and parellels with wider marketing positions.
Mel's career has since evolved to become a maketing 'fixer', working as a consultant, and interim or fractional CMO. We chat with Mel about the highlights of her career, the pros and cons of working in the entertainment industry, and more recent work with hospitality brands.
You can connect with Mel on LinkedIn here: https://www.linkedin.com/in/melanienicholas/
As always, you can also reach us at Tom.Bowden-Green@uwe.ac.uk and Hanne.Knight@plymouth.ac.uk.
