
A Life In Marketing
This is a podcast about working in marketing. In each episode we chat to marketing experts about their careers and experiences. We interview guests from a wide variety of backgrounds, including in-house marketeers, consultants, and senior staff from top agencies. Some are entrepreneurial, some enjoy corporate life, and others enjoy flexible freelancing. We speak to leading voices in public relations (PR), content creation, and a wide range of digital marketing roles covering both business-to-business (B2B) and consumer marketing.
Whether you are mid-career, or just embarking on a life in marketing, our discussions will provide insight, advice, and inspiration for your development.
The podcast is hosted by Dr Hanne Knight (University of Plymouth) and Dr Tom Bowden-Green (Bristol Business School, UWE Bristol). Contact us at Hanne.Knight@plymouth.ac.uk or Tom.Bowden-Green@uwe.ac.uk.
We're also on LinkedIn:
https://www.linkedin.com/in/hanne-knight-36b60041/
A Life In Marketing
Digital marketing simulation with Louis Havriliuc
Louis Havriliuc has created an amazing digital marketing simulation tool called Simbound. If you want to find out how to undertake an effective digital marketing campaign, Simbound is a great way to learn. The online platform allows learners to create a range of digital marketing tools and experiment with different techniques to understand their effectiveness.
We discuss the aims and purpose of Simbound with Louis, and his plans to keep developing the tool to consider aspects such as ESG and the role of AI.
You can connect with Louis on LinkedIn: https://www.linkedin.com/in/louisdoruhavriliuc/
You can also find out more about Simbound on the website: https://www.simbound.com